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January 14, 2019 By Marisa Moks-Unger

Yarn a Tale to Grow Flow

Have a Ball with Yarn as Prompt

Yarn is a good prompt for writing.
Squeeze a ball of yarn. It’s soft and fluffy to the touch. What metaphors or images arise from the sight or touch of the yarn?

Have yarn, will create! Using this spun thread to create connections is nothing new. The word itself has a secondary meaning, which is to spin a tall-tale, fable, or myth. There are some good reasons for this connection. First, yarns squeeze metaphors to create literary impact. Second, creatives can literally juggle  balls of yarn to consider how a plot can be twisted and turned to add drama. Finally, finger-crocheting can help knit together a dialogue or setting. Let’s look at yarn’s versatility as a writer’s tool below.

Squeeze Out Metaphor

Rubber stress balls work to help anxiety-filled writers and artists, but those made from yarn are better. Soft, fluffy, and light, they help us to squeeze metaphors while literally clamping down on them. Think about it. Maybe the logger who created the Paul Bunyan folklore had access to yarn balls while spinning tales of Paul and his blue ox named, Babe? Not familiar with the American tale? The city of Bemoiji, Minnesota’s website has detailed storylines for Paul and Babe’s travels. See more here: https://wewriteitright.com/sow-flow-visit-antique-shop/

Juggle ideas around while rotating these light-as-air balls to loosen up a plot.

Juggle Ideas Around with Yarn Balls

Perhaps juggling can loosen up a stuck plot. Without too much scientific thinking here, simply juggle three balls of yarn. Stand or sit. It doesn’t make a difference. Focus on the act of juggling the balls for five to 10 minutes, then write a journal entry about the current piece. See what types of connections altered or sprung up from the simple act of juggling. Need a refresher on how to juggle? Look here: https://www.youtube.com/watch?v=LNigMfLNhpg

Finger Crochet to Knit a Tale

Want to bring a scene or a dialogue alive? Try finger crocheting some yarn at the desk. This works better seated than standing. Again, do not think too much about the creative piece. Think summer camp or study hall in middle school. Simply focus energy on doing the loops in finger crocheting for about 10 minutes. The process is what matters here, so don’t sweat the way the long link looks. Then, again, write a journal entry to note any new sensory images to add to a scene or dialogue.

Finger crochet for dialogue or scene development.

Your Turn

Creating space to allow images to pop up is important for writers and artists to yarn their tales. Frist, try to squeeze metaphors to enhance the story. Next, mix things up in a plot after juggling. Finally, use finger crocheting to knit together a scene or a dialogue. Choose any of these or all three to keep your story skills fluid.

Here’s to growing your flow,

Marisa

Filed Under: Ad, Alternative Therapy, Blog Tips, Business Writing, Career, collage, content writing, copywriting, Creative Writing, Creativity, Creativity in the Workplace, Grammar Tips, Graphic Art, Graphic Arts, Heartlines, Interview Tips, intuitive writing, IWWG, journal writing, Marketing, Marriage, marriage proposals, mixed media, Poetry, Punctuation Tips, Resume Tips, Self-Help Tool, Skills, slideshow, Social Media Tips, Speaking Tips, Special EVent, Special Events, Spelling Tips, Testimonail Slideshow, Therapeutic Use of Language, Wedding Vows, Words that Confuse, Writing Tips Tagged With: #flow, #wrtingtips, #yarn, Creativity

January 7, 2019 By Marisa Moks-Unger

Day After Twelfth Night Stirs Flow

Flow Arrives the Morning After Twelfth Night

Red wreath brings glee.
A red berry wreath remind bears glad tidings beyond Twelfth Night.

Entering into life beyond The Twelfth Day of Christmas challenges even the most cheerful among us.  People don’t get too excited about the thirteenth day of Christmas now, do they? Yet flow arrives on the heels of such a day. Honestly, it is important to know where to look. My family packed up Christmas after attending an Epiphany service. And, I’m not going to lie, it felt a little sad. Then, I realized what was needed to keep the spirit of the holidays going into at least next month. What was it? A simple red berry wreath.

Flow Found in Red Berry

A wreath is a traditional sign to welcome those entering a home. This red berry wreath is hung on a pantry door in my kitchen for a few reasons. First, it recalls winter’s joyful landscapes. Where I live it is in the 70s during the day and down in the 40s at night.  So, the symbolism of a white door behind the red berries reminds me of the Snow Belt where I grew up. Next, it winds around on itself as a sign of infinity. Glad tidings, I am reminded, are reason for an additional smile. And, another. Finally, stir those images around to find a satisfying sense of flow to extend the joy of Twelfth Night into today –  and beyond.

Other Places to Find Flow Beyond Twelfth Night

Easily find flow and where it grows through the five senses. First, get out a journal. Next, walk around the office or house and jot down anything that smells, sounds, tastes, feels, or looks like an extension of the holiday. For example, note that the red earthen wear bowl can hold fruit such as apples on the counter. Perhaps a dash a cinnamon in coffee or on cocoa brings a jolt of joy. Finally, take this listing of sense-related phrases and quickly write a reflection on Christmas joys. No need to share it – unless that, too, brings joy.

Here’s to growing your flow,

Marisa

Filed Under: Ad, Alternative Therapy, Blog Tips, Business Writing, Career, collage, content writing, copywriting, Creative Writing, Creativity, Creativity in the Workplace, Grammar Tips, Graphic Art, Graphic Arts, Heartlines, Interview Tips, intuitive writing, IWWG, journal writing, Marketing, Marriage, marriage proposals, mixed media, Poetry, Punctuation Tips, Resume Tips, Self-Help Tool, Skills, slideshow, Social Media Tips, Speaking Tips, Special EVent, Special Events, Spelling Tips, Testimonail Slideshow, Therapeutic Use of Language, Uncategorized, Wedding Vows, Words that Confuse, Writing Tips Tagged With: #flow, Creativity

May 24, 2018 By Marisa Moks-Unger

Basics Back Good Copy and Content Writing

Here’s the Scoop on Keeping Content Fresh

Want to keep copy and content wiring fresh? Here’s the scoop: go back to the basics for clear writing.

Great copy and content writing are expensive ways to promote products and services. The cost is factored by considering the assignment’s concept, draft, editing, and delivery. Additionally, the quality of writing of professional writers is influenced by many things, including: Professional background; Advanced degrees and continuing education;  And, the variety of lifestyle experiences that contribute to overall knowledge. More importantly, great writing results from a keen appreciation for the basics in grammar and punctuation. Knowing when to break the rules, and when to stick with them, creates memorable campaigns. Why are these qualifications so important?

Because, every word counts.

Some Suggestions for Timely Text

If you are creating your own copy or content writing, you will want to be scrupulous about your posts, blogs, and email writing, too. It lends to an overall appearance of excellent work. Moreover, this gives credibility to professionalism. To gain potential clients’ trust, use a few tried-and-true rules:

  1. Write in the active voice. The use of passive construction takes more words and loses energy.
  2. Choose precise wording. This is sort of important to get the point across.
  3. Add interest with shorter sentences mixed with longer ones. It matters. The mix of the two makes for more pleasurable reading.
  4. Avoid excessive punctuation!!! THE SAME GOES FOR WRITING IN ALL CAPS. Or. Writing. One. Word. Sentences. Or. Paragraphs. Just say, “No!”
  5. Use shorter words for clarity. The utilization of longer forms of verbiage increases loquacity at the expense of clarification of textual references.
  6. Impress with wording. Make it sound positive, vibrant, and motivating. Irritating, overbearing, and angry writing is often counterproductive and prevents customers from desiring a product or service. Remember, mood matters.
  7. Prevent writing from sounding too hip, overly chic, or extensively exotic for the product or service being sold. Over-exaggeration does not build trust.

Finally, basics in brevity, clarity, and mood help to create great copy and content writing. Follow the above suggestions to write your own work. Or, contact us at info@wewriteitright.com to help you create memorable product and service descriptions to promote your business with flair.

Filed Under: Ad, Business Writing, content writing, copywriting, Creativity, Creativity in the Workplace, Grammar Tips, Marketing, Punctuation Tips, Skills, Uncategorized

November 19, 2015 By Marisa Moks-Unger

The 3 Best Ways to Proofread a Document

shutterstock_86933614A Trifecta of Proofreading Tips

Watch your words! Closely proofread your text for common spelling errors.

Yes, yes, I know. Computers are getting smarter by the minute. Software is now able to catch such things as transposed letters within a word as each word is being keyed. Furthermore, the proliferation of documents being voice transcribed makes it is worth the effort to look for spelling errors in the way words are interpreted by software. This holds true for the basic word confusion as noted in the Bermuda Triangle of Grammatical Disaster:  there/their/they’re. It can happen, too, when software misinterprets the spelling of a person’s name. This happened recently with a voice to text transmission that I received. The caller, a woman by the name of Maki, was text recorded with the following software error: “Hi, this is Mickey!” So, smart software can have its pitfalls.

Get back to basics with subject/verb agreement.

Nothing jumps out of a text quite like misplaced subject/verb agreement. The subject is a noun or a pronoun, or with a second person pronoun “you” that is implied and therefore missing. The verb can be  both active and passive, but the active verbs seem to trip up inexperienced writers the most. When in doubt, consult an online grammar sites such as www.grammarly.com.

Begin with the end in mind.

Reading a manuscript carefully after the spell check and the grammatical software has caught a number of errors is always a good plan. Going through the manuscript again and looking closely at words that could pass for the correct usage and spelling is another pass worth taking. The last step for an error-free document is to take the time to read the entire document backwards, whether it is a article, paper or blog post. That’s right, I wrote backwards  –  word by word.  In doing so, the proofreader catches every single stray error that can affect the integrity of the document.

Filed Under: Grammar Tips, Punctuation Tips, Spelling Tips, Words that Confuse Tagged With: editorial services, proofreading

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Scrabble Words for Flow

Create a Word Bank from Scrabble

Word Lists from Scrabble
First play the game, then get writing from your curated word list.

Sunday afternoons find my husband, mother-in-law, and I playing Scrabble. This ritual helps us to pass the time during the pandemic. The games usually run one to two hours. We have taken these games to a new level by anticipating them each week, then carefully crafting our word choices. It helps that all three of us are avid readers and come up with a variety of interesting diction. 

Also, the game gets my mother-in-law’s mind off of the local paper’s with its teeming death notices of Covid-19 victims – most from local residential living facilities.  And, she is now interested in the fact that I am using these word lists to write from professionally.

Next, free write for a few. Make a list of the words developed during the game. Then use the list as a springboard to write a creative piece using as many of the words as possible. Play with long and short lines. Add some rhymes. Look for alliteration. Give yourself about 10 minutes. See what images appear.

Then, select a genre or two to carry through. As a theme arises from the free write of the word list, follow the lead. Perhaps a poem rises up. Or, a one-act play. Or, both! Choose one genre knowing that you can come back and create more works from any single topic. 

Now, it’s your turn! If you have a Scrabble game somewhere hidden in a hall closet, it is time to get it out and try your hand at this writing tactic. It employs procrastination by allowing you to blow off writing at first by playing a game. Then, you are rewarded for the time you invested in the game by writing a piece from the words you and others generated.

Here’s to growing your flow,

Marisa

 

TGIFF – Thank God It’s Friday Flow

Cliché Finds Flow on Friday

Grow flow on Friday with gratitude.

Congratulations, you’ve made it to Friday. And, at the workweek’s end, there is time to find flow. But, where do you go to find flow? First, realize that flow can happen anywhere at anytime. Need proof? Look at this past post on finding flow in a card and party goods store. Simply click right here: https://wewriteitright.com/visit-flow-in-a-party-goods-shop/

How Gratitude Leads the Way

Use grateful eyes to take in the world around you. Then, instead of planning to hit the bars and clubs when the clock strikes 5:00 PM, other options present themselves during these times of pandemic. Why not take a virtual tour a museum? Or, take a walk or bike ride through a park? Or, spend an hour working on a poem, and essay, or a blog post. When you are grateful for the options you have – even if you are working from home amid shutdowns – then that is enough.

Your Turn

Playtime creates greater flow.
Spirographs, Etch-a-Sketch, and Slinkys are just a few ways to re-enter flow through playtime. What was your favorite activity as a child? When was the last time you tried it as an adult?

Think back to grade school, junior high, or middle school. Think about the electives that you took that helped round out your schedule. Did you take dance or music classes? Weight training? Or, perhaps, like me, you did candle making. Whatever it might be, try to reunite your lost teen with your adult self. Take time to write, dance, sing, paint, or play with your Spirograph!  You’ll be glad you did!

Here’s to growing your flow,

Marisa

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